As an accredited Google Partner, we have access to beta programs that give us a competitive edge by allowing new features before they are made available publicly so you can stay ahead in your industry!
Our Google AdWords Management service is perfect for businesses looking to drive traffic to their website quickly. We can often set up a new campaign and start driving high-quality visitors to your website within a couple of weeks. Whether you are looking to target visitors at the top, middle, or bottom of the funnel, we can help you understand how they are searching for your products or services online. Then we’ll devise a strategy that employs the correct campaign types to achieve your goals for growth. Let’s talk about how we can help you to beat your competitors.
Search advertising is the most common form of paid search marketing. Search ads appear to prospects who are already looking for your industry or brand offerings online. These pay-per-click ads are suitable for short sales cycles or one-time campaign promotions. Our pay-per-click advertising firm recommends search advertising to businesses aiming to acquire strong, high-quality leads from new customers.
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Display advertising is known for its effectiveness in reaching more than 90 percent of online users. Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users’ attention and convince them to take action. Our pay-per-click advertising agency recommends display advertising to companies with lengthy sales cycles and niche or luxury customers.
Remarketing is an underutilized marketing strategy that can double your turnover rates and reach out to customers who have already been to your website. Remarketing ads remind people who have already visited your website to come back and compel them to convert. Unlike search advertising, remarketing is relatively cheaper because there is lower competition and highly targeted customer segments. Our PPC marketing firm uses smart PPC ad formats and extensions to produce significant results with your PPC campaign.
Retargeting is one of the most overlooked advertising tools out there. These ads work to re-engage with people who have been on your website but didn’t take any actions you wanted them to, like buying something or filling in their information for some other service offer (like signing up). Every site has a conversion goal – if it’s an ecommerce store then every visitor should eventually buy from you; if you’re providing services and just want more leads that can become customers then retargeted advertisements are perfect ways to make sure they never leave!
We offer cross-channel remarketing and retargeting for Google ads, Bing, Facebook, YouTube & Twitter ads to make sure you’re reaching potential customers at every opportunity!
Retargeting works particularly well for companies with longer buying cycles. Imagine searching for a new home: The average person can take up to 4 months to decide which neighbourhood or builder is right before deciding to make initial contact. Even if your company has a short sales cycle, people may be distracted or pulled away from their device before they have a chance to take action. By keeping your brand in front of this past visitor for days, weeks or months after they have left your site, you are able to get your message in front of them again and again and finally drive them back to your site. These visitors often then convert at a higher rate.
Google Shopping ads are suitable for websites with a large volume of products. These Pay per click ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone’s website. This means every click you are paying for has a higher chance of converting, assuming your target customers have already explored all product offerings on Google Shopping ads. We at Magno-Biz recommend Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.
Local services advertising follows a pay-per-lead model. This means you don’t have to pay for clicks that don’t turn into leads, and it’s only applicable in select markets like HVAC companies, electricians, plumbers, and locksmiths! Our PPC firm partners with local service providers so their business can be seen by potential customers who fit the demographic of this specific industry type – saving them time & money on marketing efforts; all while making sure your company gets found when someone searches online.
Gmail sponsored promotions are an effective way to generate direct response leads. GSP allows you to reach interested leads right in their inbox. Unlike YouTube ads, GSP has a click-to-call ability that enables prospects to make direct calls to you and convert at any point of your sales funnel. Our PPC company sets up your GSP to maximize its targeting abilities and generate high-quality clicks.
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